Embarq, CenturyTel will become CenturyLink after merger - The Business Journal of the Greater Triad Area:

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billion sale to closes, expected this The rural phone companies on Tuesdayu announced the planned name and logo for thecombined company. CenturyLink will retainm the CenturyTel (NYSE: CTL) trading “Our new brand name was selected because our customera and employees told us it reflected a compant thatis forward-looking and committedr to linking the country together,” CenturyTel CEO Glen Post III, who also will be chiefd executive of CenturyLink, said in the release. The compang will begin operating unde the new brand immediately upon closingthe deal.
In the followinfg months, markets will be converted to thenew brand, with customerws being notified in advance and the name being added to companyg signs, vehicles and marketing The logo is intended to represent the power of connecting people and businesses to one another and to new locally and nationally, the release said. Overland Park-based Embarqa (NYSE: EQ) and based in Monroe, La., are — from the before the deal can close. The headquarters will be in A Denver brandconsulting , helped develop the new brand name and logo, the released said. Together, the two companiews will have about 7.
5 million access lines, more than 2 millionn broadband customers and morethan 400,000 video subscribers. will . Embar q ranks No. 3 on the Kansaes City BusinessJournal ’s list of area public companies.