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Albuquerque-based Cinnafilm develops film andvideo post-production tools. The softwared ARRI will reselluses Cinnafilm’s video processing called Pixel Strings. The software suite has been renamefARRI Relativity. The companies have set an invitation-onlg product launch event for June 2 in the LosAngeles area. In a news privately held Cinnafilm described the deal asa multimillion-dollar” agreement. The company will provids ARRI with technical support and upgrades to the while continuing to pursue independent researchand development.
“Ou agreement with ARRI is the culmination of over six yeard of hard work and dedication by a small group ofexceptional people, and we’re honored to partner with an industruy leader,” said Cinnafilm CEO Lancew Maurer. Germany-based ARRI’s historhy dates back to 1917. The company is involvede in all aspects of the film from manufacturing, production and visual effects to post-production, equipmentt rental and film and sound laboratory services. Its products include camera studio lighting fixtures and digitalimaginfg systems.
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