Tuesday, December 11, 2012

Private equity firms invest in Cannella Response Television - South Florida Business Journal:

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Two investors provided only private equity: and . ZM Capitall is the private equity investment fundof ZelnickMedia. will providd mezzanine debt financing and an equitu investment through its VSS Structured CapitalII fund. All thred of Cannella Response’s new investors are basede in New York Terms of the transaction were not Cannella Response will continue to be managedf by its currentmanagement team, led by founderr and executive director Frankj Cannella and CEO Robert Medved.
Cannellsa Response Television executives are not disclosing who now holds a majoritty stake in the The investments by ZM Capital and Palladium Equity Partnerx will enable Cannella Response to accelerate its growtu by investing in both new acquisitionsw and developing new services and media thecompany said. “ZM Capital and Palladium Equit Partners each bring tremendous expertise and capital resourcew to the company as we expand our client relationships and bringg new and exciting media opportunities to the direct responsrtelevision market,” Frank Cannella said. Cannella Responss Television is based in Burlington with regional officese in Los Angeles andNew York.
Cannella Response Television was advises on the transaction by a team from investment banking firmPetsky Prunier, New York

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